The Secrets of Professional SPA Owners: Create SPA-Quality Products The spa industry is the fourth largest leisure industry in the United States, and continues to be highlighted in movies, television, articles and advertising. All of these factors have combined to make the spa experience more mainstream -- and growing numbers of consumers are looking to add the spa experience to their everyday lives. If you are looking to capture your slice of the lucrative spa market, you will need a firm foundation of products to build your line -- soothing bath salts, exfoliating body scrubs, moisturizing body lotions and balms -- just to name a few... If you want to save money by learning how to make your own recipes, suppliers and step-by-step instructions to get you started quickly and easily... Or if you want fresh ideas for this fun and creative hobby,and potions you'll find them in The Handcrafter's Companion. This handy reference collection of product recipes, references and ideas has been lovingly compiled over several years by fellow spa product enthusiasts -- you won't find this information anywhere else on the Internet! How to make homemade soap, bath salts and body butter with easy recipes This unprecedented collection contains extensive product formulations, plus invaluable resources, information and advice on branding, packaging, marketing and more! Within the pages of The Handcrafter's Companion, you'll discover a wide assortment of spa product recipes, as well as additional resources including our handy conversion calculators, packaging templates, a "cheat sheet" of commonly-used potpourri botanicals and marketing ideas. You'll find recipes for: Handcrafted Soap Making - how to make soap from classic recipes to deliciously different versions that you, your family and friends will adore! Bath Teas, Additives & Soaks - sink into a hot, fragrant bath and soak away all your cares with these original 'secret' recipes. Spa Treatments - professional-quality treatments that you create yourself for pennies on the dollar. Bubble Baths & Bath Bombs - if bubbles are your thing, you'll adore these new variations. Butters, Balms, Lotions & Creams - Body butter recipes to add deep moisture to your skin and luxury to your life! Scrubs, Polishes, Salts & Masques - how to make bath salts and still more variations to add variety and build your line (and make your skin glow!) Home Fragrance Products - beautiful fragrance ideas you can adapt to suit your tastes and mood. Potpourri and Sachets - including a comprehensive ingredient list that you can simply "mix and match" to create a virtually unlimited number of flavors. Aromatherapy Blends - soothing... relaxing... invigorating... revitalizing... you decide - with your own range of professional aromatherapy blends. The Handcrafter's Companion Also Comes With A Treasure-Trove Of Bonus Resources And Reference Materials Tips & Tools for Getting Started - a "quick start" guide for the complete beginner Keeping Your Work Area Clean and Sanitized - detailed instructions for keeping impurities out of your workspace and products. Cautionary measures when working with spa product ingredients - this vital information will help keep you and your loved ones safe from certain common ingredients that can be dangerous if consumed or handled improperly. How to Label Your Products Properly to comply with both FDA regulations and the expectations of your customers. Creating Your Total Brand Image - branding is one of your biggest opportunities to create a unique identity for your products -- you get vital tips on what to do... plus common "Branding Blunders" you must avoid at all costs! Picking a Color Scheme - every color has a very specific effect on the emotions - this easy explanation makes it simple for you to choose the right color scheme to reflect your brand image. How to Make Packaging Work for You - how to source spa product packaging that looks professional and doesn't cost the earth! Calculating your costs for maximum profitability - if you're creating products for sale, the wrong pricing can sink you before you know it. I show you how to calculate your costs and set prices that allow you to turn a profit and grow your income. 22 Low Cost & No Cost Promotional Ideas for promoting your products on a shoestring budget while you get established. Source and Supply Lists -- my "Rolodex" of industry suppliers, including exactly where to source raw materials, packaging, labeling and other essential materials... Written by: Jane Church, Spa Product Queen Founder of HandcraftersCompanion The Secrets of Professional SPA Owners: Create SPA-Quality Products The spa industry is the fourth largest leisure industry in the United States, and continues to be highlighted in movies, television, articl... Read more » 4:05 PM